Predictive Intelligence for Data-Driven Managers: Process Model, Assessment-Tool, It-Blueprint, Competence Model and Case Studies

ISBN: 9783030694029
Код товара 128004

Seebacher Uwe

Predictive Intelligence for Data-Driven Managers: Process Model, Assessment-Tool, It-Blueprint, Competence Model and Case Studies

Predictive Intelligence for Data-Driven Managers: Process Model, Assessment-Tool, It-Blueprint, Competence Model and Case Studies

ISBN: 9783030694029
Код товара 128004

8 384 ₽

Доставка под заказ

Если Вы закажете книгу до 17.02.2025, то мы привезём её ориентировочно 31.03.2025.

  • Автор

    Seebacher Uwe

  • Издатель

    Springer

  • Тип обложки

    Hardcover

  • Размеры

    23.39 x 15.60 x 1.75 cm

  • Год издания

    2021

  • Вес (г)

    575

  • ISBN

    9783030694029

  • Язык

    ENG

  • Кол-во страниц

    268

О чём книга?

This book describes how companies can easily and pragmatically set up and realize the path to a data-driven enterprise, especially in the marketing practice, without external support and additional investments. The PI maturity model then describes the phases in which you can build a PI ecosystem in your company.

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